Beyonce’s Children’s Line Raises Controversy
May 13th, 2008

Beyoncé launched the House of Deréon clothing line for kids. The ads for the line show a series of young girls with heavy make up, wearing five inch high heels and posing inappropriately, as if they were posing for a provocative men’s magazine. According to MediaTakeOut.com, there are a bunch of mainstream blogs and new organizations who are launching campaigns against Beyonce and her line.
“What is the next ad going to look like? Babies wearing gold metallic bikinis while five-year old boys throw Monopoly money on them?” MediaTakeOut asks.
“Let our children be damn children at least ’til the age of 8. Then they can worry about bikini waxes and putting out.”
Poor kids. You don’t need to be hos to sell clothes.
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May 20th, 2008 at 7:35 am
I personally see this ad as trying to mimic little girls playing dress up, getting into their mother’s makeup and shoes. The media has said that these girls are seductively posed…seriously, these are little girls posing trying to show attitude. I know as a child i use to play dress up where my aunt would put makeup on me and do my hair, my cousins and i would dance around. Where is the harm in this? People have to stop making things a bigger deal than what they are, stop trying to read so into this ad that eventually you make something up to be mad about. If this is wrong then there should be a media outlash on those mother’s with their daughters in pageants exploiting them, fake tans, flippers (fake teeth) How come that isn’t all over the media? There is nothing wrong with this ad. So why don’t we start reporting on real news!!
May 20th, 2008 at 9:11 pm
I agree with Carmen.
Personally, I am NOT a fan of Beyonce’s (except for her old-school Destiny’s Child days. Other than that? No). I think the clothes are disgusting and if I had a kid, I would not dress them that way for school. That’s MY opinion.
All I see are little girls trying to pose with attitude. Me being a teen-aged girl, I remember being 6-8 years old, posing with my hand on the non-existent hips I had, and giving a face full with attitude. That’s what these girls are doing. They’re just portraying attitude or trying to be “fierce”.
I’m sure most women who have grown up trying to walk around in their mothers heels, wearing eye shadow and drawing make-up on their lips can agree that the clothes are more an issue than the poses.
MY controversy is little girls are going to want to dress like this. When I see these clothes I think of those disgusting Bratz dolls (which personally, I think are worst than Barbie when it comes to having girls set standards on themselves and what their fashion should be.)